You've probably seen our previous blog, How we turned $65 into $7K in a few days we talked about our formula. Now, we are getting into the sales funnel that made retargeting and upselling possible for us and how you can implement the same thing in your business.
Just in case you missed out on the last blog, this is the formula we spoke about:
Run 3 to 5 ads with either FB or popular pages
Send 1 or 2 email campaigns daily
Send 20-30 DMS to your followers, target audience and more.
Comment on posts offering free valuable advice
Offer a coupon code to your followers
Link your product to your story
Tips To Remember During The Process
Frequency-Show your products 7 to 8 times
Funnel- Create sales funnels to make it easier
Simplicity-People want a seamless shopping experience
Reliability-Your website and service needs to be reliable
Personal-Make it personal, it's about them not you
Marketing-Know how to approach your customers
When you’re selling anything, you need to create a sales funnel. A sales funnel is a process that helps your customers move from the initial stage of interest to the final stage of purchase. A lot people have their own type of sales funnel but this is what I used for my business and I have grown to love how simple it is.
There are three stages in a sales funnel:
1. Pre-sale stage.
I like to call it the awareness stage. This is where you make your presence known to your potential customer aka audience. You make them curious about you and through your content they get to make informed decisions. I like to bring out my content game plan for this part of the funnel.
I start by running promos (as you might already know). I then direct my traffic.
The content I post on my instagram is solely for driving traffic to my mailing list or blog. Sometimes people aren't ready to purchase so they'll join a free class or read our blog.
The content I run for promo is to raise awareness and also to make a sale. However, because I don't always rely on it to make a sale I like to include a free CTA. I offer business plans or share something they can only find on my page in order to direct their traffic to my page. The thing is, if your content is generic, people aren't attracted to it so even if you run ads, they do not convert well because people already saw that somewhere else.
I then direct them to my youtube channel via email so that they can get to learn more about what I do and where I stand. This helps build trust because your ideal audience tend to think like you. You shouldn't always have people who don't like you on your page. It's toxic.
In the awareness stage, potential customers are interested in your product or service. They may have seen an ad, read a blog post, or heard about it from a friend. They want to learn more about it and see if it’s something they could use.
Once you've created awareness, the next stage is to generate interest in your product or service. This is usually done through providing more information about what you offer, and why it's of benefit to the customer.
It's important to ensure that you're providing enough information at this stage, as you don't want to lose the customer's interest. However, you also don't want to give too much information away, as you don't want to pre-empt the sale.
The third stage of the sales funnel is when the customer makes a decision about whether to buy your product or service. This is usually done through a call to action, such as a 'buy now' button on your website.
There are a few things you can do to help customers move through the sales funnel.
1. Create a sales pitch that’s convincing and easy to understand.
2. Offer a free trial or demo. I always offer an entry offer.
3. Make it easy for customers to buy your product or service.
4. Provide support after the sale.
Once customers have moved through the sales funnel, you can start profiting from their purchase.
The stages in a sales funnel are important, but it’s also important to keep track of how customers are doing. You can use analytics to measure how successful your sales efforts are, and make changes if necessary.
If you’re selling ecommerce products, it’s important to create a sales funnel that’s tailored to your audience. There are many different sales funnels, and you need to find one that works best for your product and your customers.
A sales funnel is a critical part of any business, and it can help you make a lot of money. Use it to make your business successful!
There are many factors to consider when optimizing your sales funnel, but one of the most important is to make sure that your visitors are able to take action after visiting your website.
One way to do this is to create a well- designed sales funnel. This will help your visitors move through the funnel quickly and make a purchase.
There are a few things you can do to optimize your sales funnel for ecommerce success.
1. Create a clear and concise sales pitch.
Your visitors need to understand what you have to offer and why it’s worth their time and money. Make your sales pitch clear, concise, and easy to understand.
2. Build a strong relationship with your customers.
Close relationships with your customers will create a sense of trust and ease in buying from you. This will result in higher conversion rates and ultimately, more sales.
3. Offer a variety of products and services.
Offering a variety of products and services will keep your customers interested and keep them coming back. This will help you attract new customers and increase your overall sales.
4. Use effective advertising and marketing tactics.
Using effective advertising and marketing tactics will help you attract more customers and drive more sales. There are a variety of different marketing and advertising methods you can use to reach your target audience.
5. Offer valuable and useful information.
Offering valuable and useful information will help your customers make better decisions and ultimately, buy more from you. This will help you build trust and credibility with your customers, which will result in higher conversion rates.
I know you are like, what? That sounds like a lot of work and it definitely is HOWEVER when you think about it, it is worth the effort. Not only do you sell more, but you also get the chance to sell to the same people in the future based on how you've grouped them together. When you run a business, you're like a shepherd. Your target audience are your sheep and it is your job to guide them. Luckily for you, our ebook has the guideline you are looking for.